Wednesday, May 5, 2010

Orange Sky



AT&T has a commercial which portrays buildings, beaches, landmarks & Las Vegas draped in rolls of orange fabric that suggest cellular bars for 97% of the population.



The ad's images reminded me of visual artists Christo (born Christo Vladimirov Javacheff) and Jeanne-Claude (born Jeanne-Claude Denat de Guillebon) who created an "installation" called "The Gates" in New York's Central Park, from February 12, through February 27, 2005. They hung panels of deep saffron-colored nylon fabric from each of 7,503 vinyl "gates" along 23 miles of pathways.

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