Sunday, March 14, 2010

Yugo Guy, You Go Guy!

The tiny, no-frills automobile imported from communist Yugoslavia during the 1980s is known to most Americans as the butt of many car jokes:

How do you double the value of a Yugo?
Fill the gas tank.

What do you call a Yugo that breaks down after 100 miles? An overachiever.

As American and Japanese auto makers out of the low end of the auto market, Yugo moved in... Selling 150,000 cars between 1984 and 1992. At $3,990, it was far and away the cheapest car on the market.

But despite his book's title and lemon yellow cover, Author Jason Vuic says that the Yugo is far from the worst car in history.
Audio: NPR's All Things Considered 3/13/10, Host: Guy Raz. Read an excerpt.

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